Gita Piramal, author of the acclaimed Business Maharajas, sensitively recreates the Business Legends is a compelling Account of ambition and achievement. Read Business Legends book reviews & author details and more at Gita Piramal offers a rare look into the lives – personal and business – of all. Read Business Legends book reviews & author details and more at Business Legends Paperback – by GITA PIRAMAL (Author). out of 5 .

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Just a moment while we sign you in to your Goodreads account. I felt as Aladdin must have as I unpacked ;iramal red cloth potlas into which the files were stuffed.

Apart from their patriotic entrepreneurship, their pioneering spirit and their promotion of education, these men are legends because of their rare sense of economic nationalism. But legends have to have a vision beyond the accumulation of personal wealth. Anand rated it liked it Feb 24, Indian entrepreneurs of the Raj such as GD Birla and Kasturbhai Lalbhai competed fiercely for market share on their home turf against the giant multinationals of the day.

Deepak Gupta rated it liked it Jul 15, Ironically, even as earlier I downplayed the feats of business leaders of the s and s such as Aditya Birla legendd Rahul Bajaj, it is because of them that this book was born. Given the paucity of trained professional economists on whom they could rely, they took to writing themselves on economic subjects.

A third reason for bestowing legendary status on these four men is because of their commitment to education. When small businesses ran aground, these four men did their best to help. This was a growth period for the Walchand Group as well and they jumped to 9th rank with assets of Rs Discrimination continued after the British left. They are timeless examples of individuals unafraid to challenge the status quo and I felt that their experiences ought to be savoured by the next generation and the next.


Rajeev Nangia rated it really liked it Dec 30, Log In Sign Bby. After she married into a piraal business family, Gita developed an interest in business history and earned a PhD in that subject from Bombay University in Trivia About Business Legends. When he became a building contractor, his father was convinced that Walchand would bankrupt the family. In fact the four men profiled here went out of their way to encourage entrepreneurs to start new businesses.

Gita Piramal

Walchand Hirachand failed to get elected and JRD Tata never tried but both sent some of their best executives to the Assembly. The environment has changed, as have the products and the pace of response. Walchand also bought a ship, the Dufferin, where Indians could train to become marine officers. In the last few decades, India has had three dreamers in the corporate world: Lists with This Book.

Want to Read Currently Reading Read. I resolutely shelved years of hard labour waiting for the right moment to arrive. In the s, there was little data on which to base forecasts about which products would sell, or predict the size of the market.

Business Legends

Fortunately I had enough sense to seize the opportunity when it knocked on my door. If this proposition seems rather extravagant, consider this: Tata, Walchand Hirachand and Kasturbhai Lalbhai–four pioneers who were not afraid to think ahead and plan big, at a time when Indian industry had to compete fiercely for market share against the multinationals of busines day. She holds an MA in History. Book ratings by Goodreads. It was only after government grew antagonistic to big business did the atmosphere get vitiated in the s and s.

I am a dreamer, not a visionary. Early that month, Dilip and Gita were divorced after well over twenty years of marriage. No trivia or quizzes yet. There are three more. They stalled British lobbies not just in their own businesses but for Indian business interests in general. Six days later, on 18 JuneDilip aged 56 married Shalini Agarwal aged 42a woman with whom he had a long-standing relationship. Walchand Hirachand, on businesa other hand, wanted to run before he could walk, carped his critics.


A good and detailed read, but I have read Business Maharajas earlier.

Like Business Maharajas, author has amazingly started all four stories. Click here to sign up.

Business Legends: Buy Business Legends by Gita Piramal at Low Price in India |

There are stories of nationalist-businessmen buwiness Jamnalal Bajaj ; of fine technocrats like Ardeshir Godrej the locksmith; and of customer-focused service- providers like TV Sundaram Iyengar who went on to promote the TVS Group. Prasoon rated it liked it Apr 26, What made these men special? While Lalbhai was carving a name for himself in labour history, JRD Tata was busy writing his own chapter in the same book.

Quotes from Business Legends. In their drive to build huge empires, these men faced all kinds of challenges. I doubt if the four businessmen featured here are perfect but I do consider them legends. That is my problem.

In this bestselling book, the closest look at these legends this far, Gita Piramal compellingly brings alive their ambition and lebends. Blend of business legends’ way of thinking, their struggle for India’s independence businesss at the same time setting their name in the list of Business legends.

Kunal rated it liked it Aug 26, In most cases they pioneered the industries in which they operated. On the contrary, while the British ruled, Indians were discriminated in their own country.